24 Seven Boutique Hotel
24 Seven Boutique Hotel is a 24-room hotel in the old town of Malia, refurbished in 2017 and 2018, with a pool behind it and its own restaurant across the street. It scores 8.5 on Booking.com across 121 reviews and 4.1 on Tripadvisor across 199, where 118 sit at Excellent but 32 at Poor or Terrible, the widest split in this batch after El Greco in Chania. Reception is staffed around the clock, which is where the name comes from.
Crete Locals has no commercial relationship with this hotel. We earn a commission if you book through the availability links on this page, at no cost to you and with no effect on what we write; both ratings were read on the date in the table.
Hotel information
| Hotel | 24 Seven Boutique Hotel |
|---|---|
| Address | 4 Pavlou Mela |
| Type | Air conditioning · BBQ facilities |
| Style | 24-room hotel in the old town of Malia, refurbished in 2017 and 2018 |
| Signature | Reception staffed 24 hours, with a pool behind and the hotel's restaurant across the street |
| Rooms | Four categories: single, standard studio, triple studio and family studio |
| Review record | 8.5 from 121 Booking.com guests; 118 of 199 Tripadvisor reviews at Excellent, 32 at Poor or Terrible |
| Sub-scores | Staff 9.0, cleanliness 8.8, wifi 8.3 on Booking.com |
| Read before booking | Room quality varies; one guest reports a leaking fridge, most report spotless studios |
| Distances | 10 to 15 minutes on foot to the strip, 20 to 25 minutes to the beach |
| Included | Breakfast with a choice of three cooked options, and free parking |
| Airport | Heraklion (HER) about 33 km west, roughly 35 minutes |
| Booking.com rating | 8.5/10 (121 reviews) |
| Tripadvisor rating | 4.1/5 (199 reviews) |
| CreteLocals score | 7.9/10 · read the verdict |
Booking.com and Tripadvisor scores checked on September 28, 2026.
Location
24 Seven Boutique Hotel is located at 4 Pavlou Mela, in Malia town. The map below shows the exact spot; Google Maps and Waze give turn-by-turn directions.
Who 24 Seven suits, and who should skip it
24 Seven suits travellers who want a cheap, clean studio in the old part of Malia among tavernas rather than clubs, with a pool, a hotel restaurant and a reception that never closes. It suits late arrivals. Anyone who wants to fall out of the strip into bed, or who expects a boutique standard from the name, should book closer to the beach.
Advantages
- Reception open 24 hours, so arrival time does not matter
- 118 of 199 Tripadvisor reviews rate the stay Excellent
- A pool behind the hotel and the hotel’s own restaurant across the street
- Breakfast included, with a choice of three cooked options
- A position in Old Malia among traditional tavernas and supermarkets
- Free parking beside the hotel, and the owner collecting guests from the airport
Disadvantages
- 32 of 199 Tripadvisor reviews sit at Poor or Terrible, and 14 more at Average
- 4.1 on Tripadvisor, one of the two lowest scores in this batch
- One guest describes an appalling room with a leaking fridge
- A 15-minute walk to the strip and 20 to 25 minutes to the beach
- Cleanliness scored 8.8 and wifi 8.3 on Booking.com
- Studios rather than hotel rooms, so the finish is functional
The rooms: studios for one to four
24 Seven sells four categories: Single Room, Standard Studio, Standard Triple Studio and Family Studio. The building was fully refurbished across 2017 and 2018, and guests describe large, clean rooms with what they need rather than design features, several with balconies over the pool area and mountain views behind.
The room reports are not consistent, and that is the thing to know. Most guests call the rooms extremely clean and comfortable; one group on a week’s stay describes their room as appalling with a fridge leaking water onto the floor. With 32 poor reviews in 199, the sensible approach is to look at the room on arrival and ask to change it while reception is staffed, which here it always is.
Old Malia, and the walk to everything else
Malia has two halves, and this hotel is in the older one: a grid of lanes with traditional tavernas, bakeries and supermarkets, uphill from the resort strip. Guests who like the hotel describe that as the point, with Greek music evenings at the restaurant and a village atmosphere the beach road does not have.
The distances are the trade. Reviews put the strip at 10 to 15 minutes on foot and the beach at 20 to 25 minutes, which is fine at the start of an evening and long at the end of one. Guests report the owner, named Vagelis in several reviews, collecting them from the airport and organising dinners on arrival, and the free parking makes a hire car practical.
The split in the scores deserves a straight explanation. On Booking.com the hotel averages 8.5 from 121 reviews; on Tripadvisor it averages 4.1 from 199, with 118 at Excellent and 32 at the bottom. That is the signature of a hotel whose rooms vary, not of one that is uniformly poor, and the distribution matters more here than the average.
How to get there
Fly into Heraklion airport (HER), about 33 km west, roughly 35 minutes by road. Malia sits on the north coast east of Stalis, and the old town is uphill from the beach road.
Pre-book a transfer, though guests report the owner meeting them at the airport as well; the independent operators are in our guide to taxi and transfer services in Crete. Hire a car for the Lasithi plateau, the Milatos cave and the eastern beaches, use the free parking and check the terms in our car hire guide for Crete. The tavernas of the old town are on the doorstep; the beach is a 20 to 25 minute walk.
The Crete Locals review
24 Seven earns 7.9 from us, which is among the lowest in this batch and reflects the spread rather than a bad hotel. Booking.com gives 8.5 across 121 reviews; Tripadvisor gives 4.1 across 199, with 118 at Excellent against 32 at Poor or Terrible.
What works here is the package at the price: a clean studio with breakfast included and a choice of cooked dishes, a pool, a hotel restaurant across the road, free parking, an owner who meets guests at the airport, and a reception desk that is staffed whatever time you land, for around 55 euro a night in Malia.
What does not work is consistency. One in six Tripadvisor reviewers rates this hotel Poor or Terrible, one of them describing a room with a leaking fridge, and cleanliness sits at 8.8 rather than the 9.5 the better hotels in this batch record. The position also needs weighing: the old town is the nicer half of Malia and it is a 20-minute walk from the sea.
Book 24 Seven for a cheap, quiet base in Old Malia with a car, and inspect the room on arrival while reception is open, which is always. Book on the beach road if you want the sand and the strip within a few minutes.
